Following these basic concepts will help you improve content clarity and accessibility.Design Personas: A guide to designing and creating inclusive digital content with greater usability for individuals with disabilities.Audio and Video: Include all spoken information as well as relevant parts of the soundtrack.Color: Select foreground colors that have strong contrast against the background. Use both color and style to convey meaning.Images: Use alternative text to describe image content.Links: Use descriptive text for hyperlinks to help website visitors scan for relevant information, identify outside resources, and choose which links are the most relevant for their needs.Pages and Structure: Structure content with headings and lists. Add a table of contents for longer documents.Tables: Tables are a great way to visually display lots of complex information but can be difficult for users with disabilities to understand what is being presented.Typography: Select and format your typography for more accessible webpages and documents.