Tech Talk: From Concept to Creation: Creativity in the Age of AI

From Concept to Creation: Creativity in the Age of AI
Thursday, January 22, from 10:00 to 11:30 am PST
This Tech Talk explores how AI strengthens creative development and reshapes the way ideas are generated and refined.
Through demonstrations and case discussions, participants examine how tools such as ChatGPT, Midjourney, Runway, and ElevenLabs support creative thinking and production in the age of generative AI.
Topics covered include:
- Examine how generative AI tools support creative thinking and production
- Gain perspective on how AI influences originality, authorship, and human judgment in creative work
- Explore core prompting concepts that apply across a range of platforms and media
The session wraps with an interactive campaign-building activity and Q&A, offering participants a perspective on the evolving role of human creativity in collaboration with AI.
Presenter:
Arturo Ferreira started his media company with a MacBook, Canon T2i, and a goal. Nearly 15 years later, the advent of generative AI tools brought with them the promise of new workflows and opportunities.
Custom training workshops are available for this program
Technology training sessions structured around individual or group learning objectives. Learn more about custom training.
Special Group Rates
For groups of 5 or more, special rates are available. Please contact techtraining@stanford.edu for more details.
University IT Technology Training sessions are available to a wide range of participants, including Stanford University staff, faculty, students, and employees of Stanford Hospitals & Clinics, such as Stanford Health Care, Stanford Health Care Tri-Valley, Stanford Medicine Partners, and Stanford Medicine Children's Health.
Additionally, some of these programs are open to interested individuals not affiliated with Stanford, allowing for broader community engagement and learning opportunities.
